I am surprised by the answers - actually they are "epidermic" reactions, not answers to the real question, which is: can I store some kind of formatting together with a text that, for instance, is the description of an item. I have the same request: our team is in charge of maintaining and publishing the planning of rulemaking activities in the area of civil aviation in the EU, and this information is provided to the public every year (see https://www.easa.europa.eu/en/domains/safety-management/european-plan-aviation-safety). Because we generate the MsWord version of the document programmatically, we can't make changes to the formatting of bulleted parts of the description each time we generate the doc. So: can the simple formatting (like "li", "b" or "u" tags, be stored (they certainly do) and be rendered once extracted from the SQL Server DB?